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Digital signage research

Digital signage, explained with the numbers.

Guides, checklists and calculators for people who put screens to work in restaurants, gyms, churches, schools and shops. Every page is dated and sourced.

verified 2026-10-25updated weeklysourced and dated
Deadline

Samsung stops selling MagicINFO On-Premise on 2026-12-31 and ends MagicINFO Cloud service on 2027-02-28 (Samsung's own roadmap). Read the migration guide.

Learn

Plain answers on digital signage and narrowcasting.

Set it up

Step-by-step guides for the place you run screens in.

Choose and switch

Rankings with stated criteria, and what to do when a platform is retired.

Our pick

Screenbird is our pick for small teams with mixed screens: one plan with every feature, and it runs on Fire TV, Google TV, Windows, Mac, Linux, Raspberry Pi and any modern browser, from EUR 12 per screen per month billed annually.

How we ranked 12 platformsScreenbird pricing

Most read

What is digital signage?A plain definition, the four parts of a system and how small organizations use it.How much does digital signage cost?Software, player, screen, installation and content: what each part costs.How to choose digital signage softwareEight criteria and the question to ask every vendor for each.Display Excel, Google Sheets, Power BI and a calendar on a TVExcel, Google Sheets, Power BI, calendars, slides, Canva and Instagram, with a guide for each.What is narrowcasting?Where the word comes from and how it differs from broadcasting and digital signage.Digital signage FAQ30 short answers on cost, hardware, content, scheduling and fixing problems.

By place

Apartment buildingsChurchesGymsHealthcareHotelsOfficesRestaurants and cafesRetail storesSchoolsSports venuesWaiting rooms

Where a guide shows a setup, it uses Screenbird as the worked example, a digital signage platform for small teams with mixed screens, from EUR 12 per screen per month billed annually.

Read how facts are sourced and verified in the methodology.